1. Have your basic information ready, such as year, make, model, and selling price. When describing your equipment, be sure to include the best features. Showcase your ad by using words such as "one owner, brand new, best offer, one of a kind," etc. Use brand names of important accessories or parts that are included with the equipment. Use complete sentences in your description, if possible.

2. Have an email address. To complete the Place an Ad process, you will need an email address. If you do not have an email address, click one of the following links to set up a free email account:



3. Include a photo(s) with your ad. Listings with photos are viewed over 121% more than listings without photos. Photos provide additional details and visual elements that descriptions cannot. As a reminder, save your photos in .jpg formats at no more than 100K in size. The Place an Ad process offers tips to uploading photos.

4. Have your credit card handy.
EquipmentTraderOnline.com accepts American Express, Diner's Club, Mastercard and Visa. We take online security issues very seriously and have the latest security software in place from eFunds corporation.

5. Be prudent in dealing with buyers.
Buyers and sellers should be prudent and careful in any exchange of money, contracts, legal documents and written or verbal communications. For information about avoiding potential buyer scams, please visit our Security Center.

Image Dimensions: 640x480
Digital photos should be 640x480 pixels or smaller. Please resize larger images proportionately. A larger image may appear distorted or may not appear at all.

File Size: Smaller is Better
Prospective buyers may not wait for a large file to download, so keep your photos under 100KB. (File sizes are listed next to file names in your computer's directory. If you cannot see them, select View from the directory's menu and then select Details to display.)

File Format: JPEGS Only
To provide prospective buyers with the best possible quality image please ensure your photo file is in JPEG format (i.e. a file name that ends with .jpg). Note that renaming a file to give it the suffix .jpg is not sufficient (see 'How to Resize and Reformat Photos' below). A file in a format other than a JPEG will not appear at all.

File Naming Conventions
Please name your image files as follows: Equipment make and model followed the ".jpg:" suffix. Use underscores rather than spaces. Do not use special characters (&, /, $, etc). An example of an appropriate file name is "manitou_forklift.jpg".

How to Resize and Reformat Photos

1. Open your photo in an image-editing program.
2. Change the image size so that the width is between 565 and 640 pixels (avoid image distortion by making sure the image is resized proportionately).
3. Select Save As from the File menu.
4. Select JPEG (.jpg) as the file format and save the image to your hard drive using the naming convention above.

How to Reduce Photo File Size
Photo file sizes are affected by factors such as image size and resolution (image quality). Some image-editing programs allow JPEG files to be saved in various qualities. The lower the quality, the smaller the file size. Follow these guidelines to keep your file size at 100K or less.

• Select a resolution of 72dpi.
• Observe a maximum image size of 640x480 pixels.
• Adjust image quality. (A quality level below "Medium" is not recommended.)